January 2019





Provide this, Pal…

By Neal Bhatia, MD


The Future Is Now: Technology for Skincare

AI and AR are changing the way skin care is prescribed.

By Mark D. Kaufmann, MD


Responding to Reviews: How to Manage Your Online Directory Listings

Discover how practices can manage their online directory listings to ensure they are accurate, up to date, and informative. This third installment in a series of articles about online directories explores the impact of online reviews.

By Heather Peffley and Amy Klink


How Online Patient Reviews Can Boost the Prospects of Your Dermatology Practice

Build your brand by asking for positive online reviews from the right patients at the right time.

By Naren Arulrajah


Protecting Your Most Valuable Asset: Insurance

A refresher on what you need to know about term life, permanent (cash value) life, and disability insurance.

By Jason M. O’Dell, MS, CWM and Michael Lewellen, CFP

Gender Equity in Dermatology: Are We There Yet?

A virtual roundtable discussion with leading female dermatologists.

With Diane Berson, MD; Vivian Bucay, MD; Doris Day, MD; Jeanine Downie, MD; and Heidi A. Waldorf, MD

The Gender Gap in Dermatology: Where Are We Now?

Despite advances, women are still not equally represented in academic dermatology or dermatology leadership.

By Michi M. Shinohara, MD

Sexual Harassment and Discrimination in the Workplace: Promoting Gender Equality

Here’s what employers can do to ensure that they are following the law and fostering a workplace free of discrimination or harassment.

By Michael R. Galey, Esquire

Finding Balance in Dermatology Practice

A successful dermatologist assesses opportunities, offers tips for finding balance, and shares her experience navigating personal and professional satisfaction in a dual-dermatologist household.

With Sandra Marchese Johnson, MD

A Generational View of Women in Dermatology

A mother/daughter dermatology duo reflect on how the specialty may be changing as more women enter the field.

With Susan Weinkle, MD and Allison Weinkle, MD

Founding a Female-Owned Dermatology Practice: Lessons Learned

Institutional sexism and racism exist, but they should not deter women in dermatology.

By Melissa Kanchanapoomi Levin, MD

Physician Spotlight

With Emma Guttman-Yassky, MD, PhD

Women in Dermatology

With Mary E. Maloney, MD

Strategies to Grow Your Medical Dermatology Practice in 2019

Focus now on options to propel practice growth for years to come.

By Suneel Chilukuri, MD and Kimberly Campbell


The Next Frontier: Device-Based Erectile Rejuvenation

Low-intensity cutaneous shockwave treatment represents a novel option for the treatment of vasculogenic ED.

With David J. Goldberg, MD, JD


What’s on the Horizon for Common Skin Diseases?

Experts share their psoriasis, acne, and AD wish lists for 2019.

With Jerry Bagel, MD, Peter Lio, MD, and Joshua Zeichner, MD


SDRIFE Induced by Liposomal Daunorubicin and Cytarabine

By Morgan Arnold DO, David Cleaver DO, and Lloyd Cleaver, DO

Contact Info

For advertising rates and opportunities:
Rick Ehrlich
Group Publisher
(609) 922-0337

About Practical Dermatology

Practical Dermatology is the monthly publication that provides coverage of medical care, cosmetic advancements, and practice management for clinicians in the field. With straight-forward, how-to advice from experts in various fields, we strive to enhance quality of care and improve the daily operation of dermatology practices.